Tokyo Gifathon of James Curran

James Curran is a London-based animation director and designer who understands a thing or two about self promotion. He believes self-initiated work isn’t just great for building brand awareness; it’s also a fantastic way to keep your career fun and interesting, as well as develop new skills. In April he spent a month in Tokyo, then unbelievably animated a new gif every day for 30 days inspired by something that happened during his stay.  It’s so lovely!


Sketch the Volume, Design with Function and Emotion.


We always target a clear construction of body design from the selected initial sketch proposals. It could be interpreted into 3 to 5 different 3D shapes of clay models. It goes with insights, creativity and feeling in a pretty much artistic way. Then choose and developed the better one for next phase from the perspective of car stance, body volume, surface treatment and some parts of engineering criteria.