BMW i. Born Electric.




The BMW i3 Concept & BMW i8 Concept

The BMW i brand is now poised to enter the consciousness of the automotive public with two new vehicles. On the one hand there is the BMW i3 Concept. Previously known as the Megacity Vehicle, the BMW Group’s first series-produced all-electric car focuses squarely on the mobility challenges in urban areas and, as the first premium electric vehicle, reinvents the hallmark BMW attributes for the future. Then comes the BMW i8 Concept, a sports car of the most contemporary variety – forward-looking, intelligent and innovative. Its unique plug-in hybrid solution brings together a combustion engine and an electric drive system to create an extraordinary driving experience complemented by extremely low fuel consumption and emissions.

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IED Torino for Ferrari World Design Contest 2011

The thesis project of the IED Turin three-year course in Transportation Design – Car Design, a.y.2010/11, consisted in the participation in the Ferrari World Design Contest, launched by the marque of the Prancing Horse in cooperation with the Autodesk technical partner. Entrants included more than fifty design schools and universities from all over the world who forwarded more than 200 projects to the Maranello Design Centre.

The finalist projects from IED Turin in Ferrari World Deign Contest 2011 were:

– Ferrari 540 Pegaso, by Giuseppe Ceccio, Giacomo Pierin, Matteo Politano;
– Ferrari Xezri, by Samir Sadikhov;
– Ferrari Ethesian, by Alessandro Nardolillo